We are looking for an experienced and innovative Head of Social Media (m/f/d). Our apps, websites and online marketing channels, are the digital face to our customers. Our international team manages online campaigns in over 60 different markets worldwide - with great success! Our award-winning websites and apps are used by millions of customers globally and are one of the most important acquisition and communication channels for SIXT. Do you want to help creating unique campaigns and responding to current topics on the social web in a way that attracts public attention? Then apply now as Head of Social Media (m/f/d) at SIXT!

Do what you love:

  • You will develop and implement a global Social Media strategy and increase awareness of SIXT with target group specific Social Media activities

  • You`ll create and manage international best-practice content for overarching Social Media brand and campaign activities

  • You supervise creation of channel-specific text, graphic and video content for Social Media

  • You lead our Social Media team in the headquarters and worldwide

  • You drive and evaluate the further development of local and global Social Media activities, monitor global Social Media channels and ensure quality standards. You are as well responsible for budget planning and control

  • You will be the Social Media main point of contact for other stakeholders from e.g. Corporate Communications, CSR and others

Come as you are:

  • You hold an university degree in the fields of Communication Science, Journalism, or a comparable qualification and you speak English and German fluently

  • You have several years of relevant work experience (corporate or agency) - preferably with team leadership

  • You have an in-depth technical knowledge of all common Social Media tools, platforms, and channels

  • You have a profound experience in creating strategies, implementing measures to place brands, project management and excellent conceptual and copywriting skills – all in regards to Social Media

  • You are very analytical and got an affinity for numbers, as well as experience in data collection for Social Media performance measurement and monitoring

  • A strategic mindset combined with a “hands-on” mentality and attention to detail are among your strengths

Feel good:

Working at SIXT not only means creating the future of mobility, but also offers personal benefits. This means especially for you: 30 days of vacation, support for pension plans & capital-forming benefits, mobility allowance of 20€/month and flexible working hours. Due to the current situation, we are of course working completely in mobile work wherever possible. But even under normal conditions, from now on you can decide from where you want to approach your work: Up to 50% of your monthly working time you can work completely mobile and from anywhere. In addition, you will of course receive employee benefits for SIXT rent, share, ride and SIXT+, car leasing offers, discounts with partners for travel, technology, clothing, etc. as well as free cyber sports courses and numerous trainings for your individual development. It's also important to balance out your work: That's why you have access to our employee restaurant (and yes, we insist on restaurant, because it's too high quality for a canteen) as well as various recreational opportunities such as the gaming area, the SIXT soccer team or the SIXT choir - to name just a few. In addition, your colleagues are pretty awesome. Which is important when you spend so much time together, and besides, no wonder when you get a bonus for referring friends as new employees. If something does bother you, you'll always have someone to confide in through regular feedback sessions, employee surveys or our psychological hotline through the Fürstenberg Institute. Otherwise, we live "work hard, play hard" - our parties are legendary! We also demand and promote DiverSIXTy, a corporate culture of acceptance, appreciation, and respect, in which everyone can develop their personality and ideas.




Mehr zum Job

Beschäftigungsart Festanstellung
Arbeitszeit Vollzeit



Kontakt für Bewerbung

People Management

Mehr zum Arbeitgeber